Q-Free, a global leader in mobility solutions for smart city infrastructure, announced that in collaboration with partner Texas Highway Products, Ltd. it has won a significant contract to provide 240, 2070LDX ATC controllers along with the highly regarded MAXTIME® intersection control software to the city of Plano, Texas.

The contract, which was secured through the North Central Texas Council of Governments (NCTCOG) TxShare Cooperative Purchasing Program, replaces all the traffic controllers previously provided by a competing vendor and will bring advanced traffic management capabilities to intersections across the city.

Aerial View of the Plano, Texas Business District during Summer Sunset

As one of the fastest-growing and most vibrant suburban areas in the Dallas-Fort Worth metroplex, Plano is home to a bustling residential and business community. With an estimated population of over 300,000 people, the city plays a vital role in the region’s economic growth. Located northeast of Dallas, Plano is adjacent to other key cities in North Central Texas and serves as an essential business hub. The upgrade to Q-Free’s ATC controllers ensures that Plano’s roadways, on frontage roads and at interchanges along President George Bush Turnpike and Sam Rayburn Tollway, can efficiently manage traffic flow for the city’s residents and business commuters.

Q-Free CEO Mark Talbot emphasizes that the company’s solutions are designed for seamless interoperability across vendors, making this deployment especially impactful for North Central Texas.

Talbot said:

Taken on its own, this is a significant agreement, but the potential to alleviate cross-jurisdictional congestion—during normal hours, peak travel times, and regional emergencies—is profound.

Giovanni de Vivo, President of Texas Highway Products, said:

Drivers don’t stop when they cross jurisdictions, and traffic management shouldn’t either. With MAXTIME, Plano’s engineers have the tools to develop more sophisticated timing plans, especially at challenging intersections near hospitals and overpasses, ultimately making roads safer for drivers and emergency responders alike.

This latest contract reinforces Q-Free’s position as a leading provider of innovative traffic solutions, with the company’s technology now supporting a growing number of cities in North Central Texas. Q-Free and Texas Highway Products currently have solutions deployed in Dallas, Garland, Richardson, and McKinney.

Talbot said:

As more communities in Texas and beyond look to leverage intelligent traffic management networks, we will be there with interoperable, value-driven, and transformative solutions.

This article was originally published by Q-Free.

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